The SWAY System is a modern management approach that swiftly addresses critical business challenges, including declining revenue, organizational silos, poor communication, low customer satisfaction, and high employee turnover. It offers a rapid and cost-effective path to achieving Business Agility.

Founded by Marina Alex in 2019, SWAY has gained rapid popularity across 21 countries and earned trust in 34 diverse industries.

The SWAY System aligns departments toward common goals and customer-centricity through principles such as servant leadership, cross-functional teams, special meetings, and visualization.